![]() ![]() Without red, the remaining warm colors yellow and orange seem a lot friendlier and a little more relaxed. Logo design by Dusan Sol Yellow and orange These natural colors suggest sturdiness and dependability, perfect for old brands (or new brands that want to a vintage, old look and feel). Nothing says rustic like brown and black. Logo design by nevergohungry Brown and black Pair it with green for a perfect combination. Tip your hat to clear skies and crystal oceans by bringing cool blues into your logo. Logo design by thisisremedy Blue, green and tan Pinks, reds and yellows can strike that balance between dynamic and down to earth. Logo design by olimpio Untraditional earth tonesĮarthy doesn’t have to be boring! Try working less “traditional” earth tones into your logo. The orange gives the logo more urgency than yellow, helping it stand out in a crowd. While not as complementary as green and yellow, green and orange together still work as a gentle and all-inclusive color combination. Green and yellow sit right in the middle of the color spectrum, making them a good combination for brands that want the best of both worlds, such as businesses targeting a wide range of consumers. Logo design by MonGE Designs Green, yellow and orange If you’re searching for the perfect main color to build a peaceful palette around, you can’t go wrong with purple. Purples are the perfect picture of serenity. Logo design by casign Light purple and beige Logo design by Moxie Mason Shades of green and blueĬombining different shades of green and blue in your logo has a calming, soothing effect and works great for brands that want to put their clients at ease. Both warm and cool colors can be part of a peaceful color palette, where the key is to use colors that blend together, rather than high contrast. ![]() This combination emphasizes the calm light of dawn. Tone down brighter colors by adding white to a pure hue, creating a subdued, pastel variation known as a tint. Mattel logo Peaceful logo color combinations It instantly evokes memories of the sea and sunsets and feels simultaneously warm and refreshing. Orange, turquoise and navyīright reddish orange paired with shades of blue such as turquoise and navy is a complementary color combination that’s sure to stand out. A popular way to use colors like this is to give abstract shapes specific colors that signal what they represent to the viewer, like blue squiggles to represent water or flesh-tone colored dots to symbolize people. Some brands choose color combinations that literally look like things. This is a good choice for when you want your brand to be bold and playful-these colors are not as serious as the other bold choices, but get noticed just the same. Pink and yellow are both attention-grabbing colors, and pair well with each other since they’re not far on the spectrum. Logo design by Birdmetry Studio “Look alike” logo color combinations This is a good choice for when you want your brand to be bold and playful-these colors are not as serious as the other bold choices but get noticed just the same. Logo design by Dusan Klepic Pink and yellow Purple and orange may not be color opposites exactly, but they’re close enough to make an alluring contrast that’s hard to miss. Logo design by green in blue Purple and orange ![]() For example, yellow evokes friendliness, while brown is more rugged and natural. Based on culture, traditions and even our own evolution, each color has deep-rooted psychological associations. What does color do?Ĭolor evokes emotions. Here’s everything you need to know about combining logo colors. When you’re designing a logo, the colors you choose are critical to its success and by extension, your brand’s success. In logo color combinations, individual colors work together to make brands memorable. Before anybody even takes a closer look at the logo or hears the name of your business, they’ll deduce who you are and what you do all based on your logo’s color palette. Color works at the primal level, signaling specific emotions in the viewer’s brain. Brands use logo color combinations to express who they are. Even if yours is black and white or a few shades of gray, that’s a color palette. Every brand needs a color palette for its logo. ![]()
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